Bachelor of Science in Business Administration

Gain the foundational skills needed for effective leadership and success in a variety of business environments. Develop critical thinking and leadership skills, preparing you for diverse careers in management, finance, marketing, and entrepreneurship.

Duration: 4 Years

Credits: 120 Credit Hours

Estimated Annual Tuition: $12,192 (based on one academic year)

Locations: San Diego, La Puente, San Jose, 100% Online

Concentrations Available: Artificial Intelligence, Cybersecurity, Information Technology, Sports Management, Business Administration

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Associate of Science in Business Administration

Our Associate’s program provides a strong foundation for a career in business and serves as a stepping stone towards a Bachelor’s degree. Develop essential leadership and managerial skills, preparing you for entry-level positions or further academic pursuits in the field of business.

Duration: 2 Years

Credits: 60 Credit Hours

Estimated Annual Tuition: $12,192 (based on one academic year)

Locations: San Diego, La Puente, San Jose, 100% Online

Concentrations Available: Information Technology, Sports Management, Business Administration

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What Sets CalMU Apart?

Don’t just earn a degree or certificate—grow a successful career at California Miramar University. Our flexible, AI-integrated programs will help you develop practical skills and gain a professional edge in today’s competitive job market.

AI Tools Built for Success

Access 24/7 academic help and resume support with our AI Video Tutor and VMock Career Builder.

Flexible Study Options

Choose from 100% online or hybrid options - built for working professionals

Real-World, Career-Ready Programs

Programs are designed with employer input, real-world projects, and certification opportunities

”

The past six months at CalMU have been incredible. The faculty, staff, and students have been so supportive and welcoming, and they’ve helped me take a major step toward achieving my dream of studying Business.

Kanika — BSBA Student, 2025

”

CalMU has given me the opportunity to pursue a quality education right here in California. The people, the campus, and the overall experience have all been amazing so far.

Moises Congo — BSBA Student, 2025

Reliable system

From direct integrations with card networks and banks to checkout flows in the browser, we operate on and optimize at every level of the financial stack.

50+ integrations

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Intelligent optimizations

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Intuitive design

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SITUATION

For years, Logoipsum manually tracked marketing metrics using Excel, Google sheets, and complex macros

SOLUTION

Logoipsum partnered with T2D3 to document their entire customer journey and map metrics at each stage

IMPACT

Logoipsum increased data accuracy by 76% and decreased manual data collection time by 4 hours per week

SITUATION

For days, HubSpot manually tracked marketing metrics using Excel, Google sheets, and complex macros

SOLUTION

Logoipsum partnered with T2D3 to document their entire customer journey and map metrics at each stage

IMPACT

Logoipsum increased data accuracy by 76% and decreased manual data collection time by 4 hours per week

BIG PICTURE

Create impact with real data

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DETAILS

Customize metrics to create your story

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“We needed a way to show our senior leadership team that marketing was producing results, and that’s hard when your metrics are scattered. This dashboard saved the day.”

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10 marketing metrics that directly correlate with ROI

Bachelor of Science in Business Administration

Associate of Science in Business Administration

Supporting Active Military Members & Veterans

What Sets CalMU Apart?

AI Tools Built for Success

Flexible Study Options

Real-World, Career-Ready Programs

La Puente

San Diego

San Jose

Here’s all the good stuff

Reliable system

50+ integrations

Intelligent optimizations

Intuitive design

SITUATION

SOLUTION

IMPACT

SITUATION

SOLUTION

IMPACT

Create impact with real data

Customize metrics to create your story

Align marketing metrics with revenue

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What our customers say

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What is so great about the Pro plan?

One tool for all your metrics