Following are examples on how to format references and in-text citations for online resources using APA Guidelines, 6th edition.

Entire Web Site

If you are not referring to a specific idea, fact, or document contained within a website, you can cite the entire website by citing the URL of the website in parentheses within your paper. You do not need to put it in the reference list.

Example:

The Directory of Open Access Journals (DOAJ) is a good source for locating scientific and scholarly open access journals.

Web Page

Referencing a web page is similar to citing an article.

You need to locate the author, publication date, and title of the web page. First list the author, then the publication date, and finally the URL. Punctuation should not be added after the URL since it might be mistaken for part of the web address.

Example:

Reference:

Plous, S. (2013). Social psychology network. Retrieved May 15, 2013, from
http://www.socialpsychology.org/

In-Text Citation:

(Plous, 2013)

California Miramar University’s MBA Online Program includes free library assistance anytime for students all over the world. Visit the CMU library.

Online Article

Example:

Reference:

Joseph, J. (2013). Defining your brand: the first step in your marketing strategy.
Entrepreneur. Retrieved from
http://www.entrepreneur.com/article/226603

In-Text Citation:

(Joseph, 2013)

Part of an Organizational Web Site

Reference:

Texas Heart Institute at St. Luke’s Episcopal Hospital. Heart disease risk factors. (2010).
Retrieved May 15, 2013, from
http://www.texasheart.org/HIC/Topics/HSmart/riskfact.cfm

In-Text Citation:

(Texas Heart Institute at St. Luke’s Episcopal Hospital, 2010)

Note: If you are referring to the entire web site, do not include the entry in the “Reference List,” but identify the source in the text. Following is an example:
The Texas Heart Institute homepage provides patient care information on various aspects of cardiovascular disease (http://www.texasheart.org/).

Online Encyclopedia:

Reference:

Nero. (2001). Microsoft Encarta Online Encyclopedia. Retrieved May 15, 2013, from
http://www.bible-history.com/nero/NEROMicrosoft_Encarta_Online_Encyclo.htm

In-Text Citation:

(“Nero,” 2001)

Learn more about MBA Online Programs at California Miramar University

References:

APA Guidelines, 6th edition.

Directory of Open Access Journals (DOAJ)

ManagingAmericans.com, unique career resources, tools and cross-functional training for business leaders, managers and high potential employees, announces the addition of Sherri Petro to its Expert Panel. Petro, President of VPI Strategies, is also a Strategy,

Sherri Petro,
CMU Professor and Organizational Strategist

Leadership and Change Management Professor in California Miramar University’s (CMU) MBA program. Sherri will be creating training articles, facilitating discussions and answering member questions regarding the use of Workplace Communication Skills to achieve Organizational Sustainability in Multi-Generational Workplaces.

Sherri Petro, President of VPI Strategies & California Miramar University (CMU) Professor, authored the following article: OMG, We Need to Establish Work Text-iquette

Read an excerpt here:
“We all know texting and driving is a monumentally bad combination. What about texting and working? This is not in reference to texting personally while at work, it’s about using texting as a viable communication channel in our organizations. How do we use it well? While HR departments have been modifying their e-policies for use of personal texting, we don’t see much on how to use texting to effectively enhance organizational communication.”

Read the full article on ManagingAmericans.com:
http://www.managingamericans.com/Workplace-Communication-Skills/Success/OMG-We-Need-to-Establish-Work-Text-iquette-518.htm

Learn more about the hybrid mba and mba online programs at California Miramar University.

Accredited online mba programs at CMU all offer year round enrollment.

Thank you to everyone who donated your “Gently Used” or New Music CDs for CalMU’s Donation Drive on behalf of Mountain Shadows Community Homes. The drive was a great success! The residents were very excited when CalMU staff visited. The music and stuffed animals brought joy to their holiday celebration, and presents that they can enjoy year round!

Thank you again to all the students, staff, faculty and community members for your generous donations!!

Pictured Above: CalMU staff and Mountain Shadow Homes Community Members

Meet Our New Registrar: Kevin L. Alston, MBA

Kevin L. Alston (KL) has joined the administration at California Miramar University as the new Registrar. He is known at CalMU as KL and has already made a great impact at the university. In addition to all of his responsibilities as Registrar, he initiated the CD Music Drive (featured above) which was a great success!

KL brings experience in academic administration and teaching. He has taught at the college level for more than 10 years. Furthermore, he has over 20 years experience as a journalist and reporter while serving our country in the United States Navy.

He received his B.A. in Communication from San Diego State University, an M.B.A. from the University of Phoenix in Global Management, and is pursuing his Ed.D. at Walden University in Administrator Leadership for Teaching and Learning.

On the national level, he lectures on management and leadership strategies with the National Business Educators and California Business Educators Associations.

In addition to his educational career, he is a devoted father of two extraordinary children. Xavier is his 15 year old son and Sakurako is his 14 year old daughter, both starting high school in the fall.

On behalf of all of us at CalMU, we welcome KL to CalMU!

Who: San Diego Residents

What: Donate your “Gently Used” or New Music CDs to Mountain Shadows Community Homes. Favorite music genres are oldies, hip hop, and country, but all music appreciated!

When:
Dec. 12, 2012 – Dec. 21, 2012 (Mon. – Fri.) 8:30am-4:30pm
Dec. 22, 2012 (Saturday) 9am-12noon

Where: Drop Off Location @ California Miramar University 9750 Miramar Rd. Suite #180 San Diego, CA 92126

Why: Spread Holiday Cheer and Support Your Community

Questions or More Information: Call 858.653.3000 or email kalston@calmu.edu

About Mountain Shadows Community Homes

The homes at Mountain Shadows are centered in a family-like atmosphere with the environment tailored to the individual residents’ personal choices and to encourage independence in activities of daily living.Mountain Shadows Community Homes is nestled in the foothills of Escondido and San Marcos, just north of the city of San Diego, California. Mountain Shadows currently is comprised of 18 individually licensed homes; 16 of which are located on a five acre campus in Escondido, and 2 community-based homes which are located in San Marcos. 17 of the homes are occupied by 6 residents, and 1 home has 15 residents living in it. Our homes operate under the licensing guidelines of the State of California’s Department of Health Services, and are designated as Intermediate Care Facilities for the Developmentally Disabled-Habilitative (ICF/DD-H). Our homes are surveyed annually by the Department of Health Services to help ensure they are in compliance with regulatory standards. Mountain Shadows provides 24-hour support to our residents in homes designed to allow them to live in a family environment. Each home has a living and dining area, kitchen, private or double bedrooms, bathrooms and laundry facility. The homes are designed so that whenever possible, residents are encouraged to participate in assisting with the activities of daily living: preparing their food, cleaning their home, washing their laundry, taking out the garbage, etc. The campus is also designed to facilitate active socialization of the residents with each other and employees; wheelchair friendly sidewalks lead from house to house, ramps are located where needed at entryways, etc. The two community based homes are located near community centers and a golf course. At Mountain Shadows, we believe that by enriching the lives of our residents we enrich ourselves. Our staff inspires residents to go beyond what has been accomplished and take on new challenges.

About California Miramar University

California Miramar University offers Associate, Bachelor’s, Master’s and Doctorate degree programs in Business Administration. Some of our most popular graduate programs include Doctor of Business Administration, Masters of Business Administration and Masters of Science in Strategic Leadership. Popular undergraduate programs include Bachelor of Science in Business Administration and Associate of Science in Business Administration. CMU also offers English as a Second Language (ESL). Students choose to learn on campus, online, or hybrid. Our diverse student body comes from across America, around the globe, all branches of the armed forces and veterans of the US military.
California Miramar University’s School of Business & Management is proud to be included in “The List” of Top MBA Schools in San Diego County, published in the San Diego Business Journal. California Miramar University stands out amongst all those included in the San Diego list for having one of the most affordable MBA tuition. Educating Tomorrow’s Business Leaders Today! Visit www.calmu.edu for more information or call 858-653-3000.

DISCOVER EVERYDAY GLAM WITH AN EDGE

California Miramar University, School of Business and Management, enjoys celebrating successful women who start their own businesses. Whitney Stern was inspired to become a jewelry designer while living in South America, skillfully learning to weave metals and mold organic materials through the craftsmanship of indigenous women. Whitney Stern Jewelry Design works with design teams and artisans all across Asia and Latin America and promotes authentic and transparent business practices while giving back to world communities.

Whitney Stern’s contemporary and symbolic jewelry collections offer a soft, airy feel worn by beautiful women for everyday use. Her pieces are versatile, glamorous and edgy, celebrating all women and their potential. WS jewelry is made from ethically sourced metals and the finest quality materials.

Whitney’s vision is to create meaningful, globally minded, and unique products that help empower women to dream big and spread their light. CMU invites you to meet the designer in person December 8 at Nordstrom Fashion Valley and celebrate women in business!

Fine Jewelry Trunk Show
Saturday December 8, 2012
Fashion Valley, California
6997 Friars Road
San Diego, CA 92108
(619) 295-4441
Fine Jewelry Floor, 11-6 PM

Shop Whitney Stern @ Nordstrom

Video – Flexible MBA for Working Professionals – Hybrid MBA in San Diego

Gregg explains why she was glad to find CMU. Flexible Programs. Instructors from the real world with a lot of industry experience.
Advice?  Don’t put it off.  ”My MBA has given me added skills for my toolkit that have made me a more valuable employee.” Gregg describes how it helped her grow professionally in ways she could not imagine.

Click here to watch the 45 second video!

Businesses do not operate internally. What happens in its external environment plays a large role in how a business both offers its products/services and plans for future growth. Some of the main external factors include:

Competition – How others companies in a business’ niche compete with its products/services.

Economic – How do the current economic conditions (i.e. the recent U.S. recession) play a role in a business’ strategy?

Social – How are the demographics of your niche changing, and what impact might this have on your business? How are behaviors and sentiments towards your niche evolving, and how will that change your strategy?

Political – How do changes in government policy, including new laws and regulations, impact how you operate?

Technological – How does evolving technology change your means of production? How do technological modes of marketing your product (i.e. social media) change your operations?

A business’ external environment is complex and constantly evolving. But paying attention to these factors and monitoring them on a regular basis is vital for future growth. If you don’t pick up on what’s happening around you and how it’s impacting you, both positively and negative, how will you react to market changes and be able to beat your competition in the long-term?

This video clips comes from one of our online MBA courses on strategic management from a highly qualified and nationally renowned professional in business sustainability. Ms. Petro is an Adjunct Professor with us at California Miramar University, a 2010 Outstanding Professor of the Year award recipient, and one of the reasons why our on-campus, Our online MBA programs and Hybrid MBA programs have just been recognized by the San Diego Business Journal as one of the Top 10 in San Diego County for the second year in a row!

Transcript of the Lesson

The firm’s external environment is comprised of the following components: the remote environment, the industry environment and the operating environment. That’s really the underpinnings of this entire chapter. Let’s talk about that remote environment. Again, here’s what it looks like: you have an organization impacted by three: remote, industry and operating. We’re going to start with that larger box – the remote environment – before we move inside.

When we’re coming up with opportunities and threats for an organization, because we’ve just talked about strengths and weaknesses, we’re going to be talking about economic factors. What is happening out there in the economic environment? Didn’t many organizations get caught on their strategy, not being able to implement it effectively during this last U.S. recession?

Then we’ve got social factors. Are you taking into consideration how the demographics of your country is changing, and what the impact could be on the products and services that you provide?

Political factors. There are some organizations, such as Biotech, that are impacted far more by politics and regulation than, let’s say, a service industry such as consulting.

Then you’ve got technology factors. Knowing what we know about the proliferation of technology and the desire for less technological obsolescence, what is that impact on how you deliver what you’re delivering? For instance, if you are a training organization and you’ve got demographics that say the next generation is coming up going, ”I don’t want to receive information that way;” you need to deliver it in a different way. It’s the technology factor that would come into play as well.

Video Transcription by GMR Transcription

The value of an MBA cannot be overstated in today’s economy. According to The National Association of Colleges and Employers, the average first-year MBA graduate made between $50,000/year and $75,000/year right out of school. And that number rose to $90,000 for those in the workforce for a few years.

As a military serviceman or woman or a military spouse, there are a lot of reasons – including daily service and/or family responsibilities – that make getting an MBA seem impossible. However, with the prevalence of online MBA programs like the one we offer here at California Miramar University, those excuses are disappearing. In our world today, an online business degree doesn’t carry a negative stigma, especially when you’re talking about accredited online MBA programs like the one here at CalMU.

Some of the reasons why online MBA programs make sense for military personnel and military spouses:

Take Classes Wherever, Whenever– Ideal for a life on the go and a life full of responsibilities, you can earn an online business degree by taking classes on your schedule, not ours.

Maintain Responsibilities – You can still manage home and family responsibilities while studying to get MBA degree. You make it fit your busy life instead of sacrificing time with the kids or your spouse.

Cut Down Expenses – Gone are expenses such as gas, food, parking and school attire that are necessary when traveling to a college. There aren’t many extra expenses involved with sitting down at your computer.

Affordable Tuition – Thanks to programs such as Army College Tuition Assistance Program, the Montgomery GI Bill, the Department of Defense (DoD) Military Spouse Career Advancement Accounts and National Guard Tuition Assistance, there are ways out there to fit each and every member of the military and their family. Here at CalMU, we offer Military Tuition Assistance educational benefits for our servicemen and women.

Instead of putting off your education another year for the same old reasons (time, responsibilities, money), realize that there are opportunities available to earn your online business degree through online MBA programs like the ones we offer. Take a look at the admissions policies, academic standards and much more at our website.

This week we have unanimously voted to give our California Miramar University Small Business Spotlight Award to the San Diego Armed Forces YMCA, and it wasn’t a hard decision to make. The hardest part about this is trying to condense their remarkable services for our Armed Forces in just one blog post. Founded in 1920, they are San Diego’s oldest and largest non-profit organization dedicated to easing the strains of military life for active duty military personnel and military families.

With over 40 programs focused on family bonding and support, helping the children of military families and strong social networking, the San Diego Armed Services YMCA helps over 9,000 active duty military servicemen and women and their families in San Diego every month. An exceptional organization, their steadfast and unwavering dedication in helping our troops has had and continues to have a very positive impact on the San Diego military community.

For servicemen and women that have been injured in training or combat or have fallen ill, they make it a priority to make life as easy and comfortable as possible. By fulfilling requests of patients in hospitals (i.e. bringing them books, video games, hobby project materials, toiletries, music and even just having someone show up to hang out and play some board games), their reach extends far beyond their main office.

For military families, the San Diego Armed Services YMCA Family Outreach Department offers in-home counseling for free. With everything from marriage counseling and personal counseling to educating parents on raising their kids and providing emergency supplies to families that are struggling financially, their support for military families is unparalleled.

For the children of military families – who are very vulnerable at such a young age because of constant change, having to move to different cities and complex family dynamics – their Youth and Community Outreach Department offers myriad programs aimed at helping military spouses and children.

• Operation Kid Comfort is a program where volunteers make quilts for children ages 0-17, and has made over 4,000 quilts to date.
• The Mom & Tots Program helps foster child development, family bonding and provides a support network for parents.
• Operation Hero is a free after school program for children with either low confidence and self-esteem or those who have had a tough time adjusting to military life.
• Camp Hero is a weeklong camp coming up from August 7-12 helping kids cope with the difficulties of military life while traveling to some beautiful San Diego parks and helping kids connect with each other.
• Craft & Conversation Group is a weekly event where military spouses can connect with each other and discuss the struggles they’re facing. They also have a Kids Club to give military spouses the time and space they need to make this possible.

This is a look at some of the programs they offer, but just some; remember, they offer over 40 in sum. Their extensive volunteer network and dedication to not just active duty military servicemen and women, but also military spouses and children has created a palpable positive impact on the San Diego military community and we at California Miramar University are so proud of what they continue to accomplish.

We’ve gone to great lengths to support our troops and military families as well, as we are approved by the US Department of Veterans Affairs to offer GI educational benefits, offer Tuition Assistance. Our online MBA programs and Hybrid MBA programs are ideal for military servicemen and women, Veterans and military spouses to be able to earn an online business degree from wherever they are in the world, and be able to do so for a very affordable price.

That aside, however, we are so proud of our troops and their families and it is organizations like this that set the standard for military family bonding and outreach programs, and really highlights the importance of caring for our servicemen and women. Thanks you San Diego Armed Services YMCA for being such a role model and conduit for support for our troops. You are what makes San Diego such a wonderful place!

In this week’s MBA Mondays blog, we’re highlighting another important and innovative international brand: CNS Breathe Right Nasal Strips. We’ve all seen them, whether having used them ourselves or having seen famous celebrities and athletes sport them on TV. Their international success is due in large part to the product’s groundbreaking nasal decongestant properties, which have helped it gain a strong foothold in its niche (kind of like Kleenex in the facial tissue industry).

Their effective treatment of congestion and popularity among athletes – particularly the National Football League – has helped them rise to popularity and expand into international markets. Breathe Right Nasal Strips are still very popular today, the go-to brand that people both consciously and unconsciously grab for over the competitors, and it is because they essentially created the market and are the trusted name in nasal decongestants. Their hold on the global marketplace is a great example for students of our online MBA programs and Hybrid MBA programs that business success is not rooted in complexity; rather, what entrepreneurs should do is find something that a lot of people need (i.e. nasal decongestion) create a product or service that is not already being offered (i.e. nasal strips), and find a vehicle for your product to be marketed and talked about in the mass media (i.e. Jerry Rice and other athletes).

Transcript of the Video

[Speaker 1]: We believe Breathe Right has great potential.
[Speaker 2]: Our product has appeal in many different markets.
[Speaker 3]: We look for where the biggest prize will be.
[Husband]: First ever decongestant more powerful than a stuffy nose, it’s Breathe Right nasal strips! Come on honey, my allergies keep me up every night; how is this gonna help?
[Wife]: The same way it helps my snoring every night.
[Narrator 1]: Until you try for yourself, it’s hard to believe the instant nasal congestion relief that comes from Breathe Right strips. Nasal congestion limits airflow; but Breathe Right’s patented reflex action gently lifts open nasal passages to help you get more air. Breather better, sleep better, with Breathe Right.
[Marti Morfitt, CEO, President and Director, CNS]: Inventor of the Breathe Right strip, Bruce Johnson, who had severe allergies and difficulties sleeping, had invented the Breathe Right nasal strip. Our Chairman, who is by training a neurologist, but by calling an entrepreneur, fell in love with the product, dropped everything, and he and a marketer and the inventor spent three years turning this product into a business.
[Dan Cohen, Chairman, CNS]: The inventor brought it into us, under the guise of, “Could you test it?” But he was really looking for somebody to license it. It was one of those nice, life insights, when you look at something and you know, “Hey, this is huge!” When we first began marketing the Breathe Right strip, what was so gratifying, particularly as a physician, were literally the thousands of letters and phone calls we received talking about how much better people slept at night. It was interesting that almost all the letters began with, “Thank you, thank you, thank you;” just three thank you’s, and it was, “I haven’t gotten a good night’s sleep like this in ten years.”
[Marti Morfitt]: The first few years were really all about testing, clinical testing; ensuring that the product worked; developing a basis for claims; getting FDA approval for that; and then taking it to market.
[Narrator 2]: The Breathe Right strip opens the nasal passage, making it easier to breathe through your nose. Pro football players discovered a way to enhance their game. The National Football League’s Herschel Walker was the first to use the strip in front of a national TV audience. San Francisco 49er superstar vide receiver, Jerry Rice, was next.
[Nick Naumann, Senior Marketing Communications Manager, CNS]: Jerry Rice, his utilizing the strips, really was a big PR generator for us. It got a lot of pick-up, both domestically and internationally, and one of the things we immediately did was contact his agent to sign him to become an endorser so we could use him in advertising, promotion and consumer trade promotion.
[Narrator 2]: With a significant amount of NFL players using the strips, CNS took advantage of the free publicity.
[Marti Morfitt]: The Company at that time had done a very effective job of getting press kits in the hands of news commentators and sports commentators and the sports press, so when the people on television were asking, “What is that funny-looking thing on his nose?” – The press reporters all had the answers and how it translated into an effective consumer product for the masses.
[Jerry Rice, Former Wide Receiver, San Francisco 49ers]: I’m looking forward to a great season and I think we have a team that can really go back to the Super Bowl.
[Narrator 2]: Breathe Right strips are used by athletes hoping to play their best; snorers hoping for a good night’s sleep; and allergies, sinus and cold sufferers looking for a drug-free relief from nasal congestion. All over the world, users have the same reaction!
[Kevin McKenna, Vice President, International – CNS]: I have to say that every time you have the opportunity to put a nasal strip on someone who’s never used it before – no matter what the country, no matter what the culture or the language – the response is always the same, and it’s in perfect English: “Wow!”

Video Transcription by GMR Transcription